Digital Marketing Specialist
Digital Marketing Specialist (SEO & PPC)
Location: Worcestershire (Hybrid working considered)
Salary: £34,000 - £38,000
I'm working on behalf of a well-established business in Worcestershire who are looking for an experienced Digital Marketing (SEO & PPC) Specialist to join their marketing team. This is a fantastic opportunity to take ownership of digital campaigns and play a key role in shaping the company's online presence.
The Role:
You'll be responsible for creating and delivering effective paid and organic search strategies, with a focus on driving traffic, improving visibility, and generating strong ROI. Working closely with the wider marketing team, you'll use your expertise to ensure campaigns support the overall business strategy.
Key Responsibilities:
- Plan, manage, and optimise PPC campaigns across Google Ads and Bing.
- Deliver SEO strategies to improve organic rankings and website visibility.
- Carry out keyword research, competitor analysis, and implement on-page/off-page improvements.
- Monitor and analyse performance, producing reports and actionable insights.
- Collaborate with internal teams to align activity with broader marketing goals.
About You:
- Strong background in managing both SEO and PPC campaigns.
- Confident using Google Ads, Google Analytics, SEMrush (or similar tools).
- Analytical, detail-oriented, and motivated by delivering results.
- Proactive approach with the ability to adapt and refine strategies.
Benefits:
- Competitive salary (£34,000 - £38,000).
- Bonus scheme.
- Hybrid working considered.
- Generous holiday allowance.
- Company pension scheme.
- Paid volunteering day.
- Enhanced sick pay.
- Maternity and paternity benefits.
- Employee discount.
- Employee assistance programme.
- Free on-site parking.
Apply Now:
If this role sounds like the right fit for you, please apply now to be considered.