Business Development Representative
Role: Business Development Representative
Salary: £35,000 - £45,000 (depending on experience)
Commission: Uncapped with flexible structures based on candidate experience
Location: Southampton / South of England (with occasional travel to offices and industry events)
Department: Commercial Team
Reports to: Business Development
About the Role
We're looking for a highly driven Business Development Representative / Lead Generation Specialist to join our Business Development Team and play a critical role in expanding our pipeline for Managed IT, Managed XDR, and Co-Managed services.
You'll be responsible for planning and delivering multi-channel lead generation campaigns targeting mid-market and public-sector organisations across the UK. This is a high-impact, high-visibility role where your work directly contributes to new revenue growth.
If you thrive in a fast-paced sales environment, enjoy engaging with senior decision-makers, and are motivated by hitting ambitious targets-this role is for you.
What You'll Be Doing
* Develop lead generation strategies in collaboration with Sales, Marketing, and Commercial teams.
* Research and source cold prospects using tools such as LinkedIn Sales Navigator, ZoomInfo and BladeIQ.
* Conduct high-volume outbound outreach (calls, emails, LinkedIn) to generate qualified leads.
* Identify and engage key decision-makers to support targeted "warm" campaigns.
* Create compelling messaging that speaks to industry pain points and highlights our service value.
* Build and maintain long-term prospect databases, supporting both outbound and marketing nurture activity.
* Mentor other team members to help them achieve their call and lead targets.
* Qualify leads against agreed business criteria (company size, job role, authority, IT needs).
* Exceed weekly/monthly KPIs across calls, leads, meetings and conversions.
* Record and track all activity, pipeline and performance within CRM and lead gen platforms.
* Set up and qualify meetings with senior leaders including CIOs, IT Directors, CFOs and CTOs.
* Provide market intelligence and insights to internal teams to support continuous improvement.
What We're Looking For
* 2+ years' experience in B2B lead generation, sales development or inside sales (ideally IT, technology, or SaaS).
* Proven record of meeting or exceeding lead and pipeline targets.
* Strong experience with CRM, sales enablement and data platforms.
* Excellent research, communication and organisational skills.
* Ability to manage a high-activity workload and maintain performance metrics.
* Confident in articulating technical concepts and value propositions.
* Professional phone manner and strong written communication skills.
Desirable
* Experience in Managed IT or technology services.
* Familiarity with public sector sales.
* Experience mentoring or supporting other sales professionals.
* Advanced understanding of LinkedIn Sales Navigator, ZoomInfo, etc.
* Knowledge of IT security, managed services or SaaS.
* Sales/marketing certifications (e.g., Salesforce, HubSpot).
Personal Attributes
* Resilient, persistent and target-driven.
* Strong commercial awareness and a data-driven mindset.
* Confident communicator, able to engage with senior stakeholders.
* A positive team player who motivates others.
* Highly organised with strong process discipline.
Why Join Us?
This is a key commercial role where you'll shape outbound strategy, influence revenue growth, and work closely with high-performing teams across the business. You'll have access to excellent tools, ongoing development and the opportunity to make a real impact.